Improved Marine Chemical offer from WSS, "a potential game changer", says Director
Wilhelmsen Ships Service (WSS) is launching a revised portfolio with Unitor and Nalfleet product brands as the first part of their strengthened chemicals offer today. When this scheme has been fully rolled out it will offer an increased product range, enhanced customer service, specialist support in the form of an innovative new customer portal and an improved global logistics network.
Graham Hunter, Business Director Marine Chemicals says;
"The concept called Active Solutions is about people, products - and ultimately - better performance. This is more than a just a make-up exercise, I believe the full version of the new offer will be a game changer in this business. We've worked closely with our customers to look at critical operational issues affecting them. We know that crew competence and health and safety are a key concern for all owners and operators. Also, the shortage of time due to a multitude of other pressures means that it can be difficult to stay on top of changes in regulation and increasing environmental legislation".
"Active Solutions has been developed with the aim of assisting our customers in solving these issues and providing solid, long term solutions. Although times are tough, this is the right time for us to invest for the future. With focus on competence, compliance and efficiency, we want to show that there are better ways of servicing marine chemical customers worldwide".
"We are looking to transform our customer's experience from one where we simply reliably deliver a product range, to that of a consultative partnership, delivering shared knowledge, technical expertise and world-class after sales service. Active Solutions will enable vessel owners and operators to streamline their day to day activity, assure coordination between applications and improve operational effectiveness, whilst continuing to protect their bottom line".
The new offer will take a phased approach throughout 2012, with today's initial launch focussing on the introduction of a strengthened product portfolio, which will consist of three main product categories branded as follows: Water treatment (Nalfleet), Fuel oil treatment (Unitor) and Cleaning chemicals (Unitor).
Joanne Lan, Marketing Manager, Region Asia Pacific, Wilhelmsen Ships Service Shanghai, China
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